Proactive ways to maintain a client-focused real estate business. Dear Iconica Clients, The health and well-being of our collective community is of course top priority. I hope that you and your family and friends are staying safe and doing well! I know from the countless calls and messages I’ve received that the COVID-19 virus has […]
Instagram is constantly evolving and adding new features to make our social experiences easier and more enjoyable for all of us. If you pay attention there are always fun new features being added with the latest updates. But the average Instagrammer isn’t always aware that they even exist. Here are 3 fairly recent slick tricks […]
After the launch of Instagram for business back in May, it became an even better tool for businesses to promote. But most businesses aren’t taking advantage of these new features, or even leveraging what was already available to them before. The new features include, the ability to: Create an Instagram business profile with CTA button […]
You’ve invested in creating a video to tell your story, but how the heck do you get it out there? I can’t tell you how disappointing it is when we create an amazing promo video for a client, but it never gets seen. Making a great video is really only half the battle. But It […]
The elusive viral video. It’s become a pretty slippery goal in the world of video marketing, and to many businesses it just doesn’t seem attainable. But I’m here to tell you that it is! With the right ingredients, it’s possible create videos that are so captivating and shareable, they spread like wildfire. Just imagine the […]
The summer is winding down to an end and you can feel the shift from long weekends at the cottage and lazy patio sessions coming to an end. Fall is the best time to kick your business into high gear and capitalize on that the fact that prospective buyers are back and ready to make […]
Video blogging, also known as vlogging, is quickly becoming one of the most highly praised forms of content marketing for a reason. Because it works. Everyone from mom-and-pop shops, to Fortune 500 companies are jumping on the bandwagon and finding that the effort is almost always worth the results. The reason they are so effective, […]
1. People love lists Why? It’s simple. Lists are easy to digest and appeal to people with short attention spans. Not everyone is going to read your full blog. There are plenty of people who will be interested in learning from you, but want their information quick. How many times have you yourself scrolled through […]
To this day, it still shocks me how few people are using Facebook ads to propel their business into the spotlight. There are so many benefits for advertisers, and it’s relatively easy and cheap to get started. So why haven’t people caught on yet? I think there’s a variety of different reasons. Some people don’t […]