February 10th, 2016
One of the most frequent questions our clients ask us is “What are the best ways to spend my digital marketing dollars?” Everyone has a budget, and it’s not always realistic to tackle everything all at once. So what are the “low hanging fruits” of digital marketing in 2016? 1. Visual Content If your content […]
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November 18th, 2015
Post killer content You can be doing everything else right, but if the content you’re posting isn’t interesting and engaging you’ll never succeed in building a following. It’s important to have a variety of different posts to keep people interested and make sure you’re appealing to what your target audience expects from you and your […]
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October 21st, 2015
After much demand, we’re pleased to announce our new Digital Marketing package designed especially for REALTORS® and small businesses! If you aren’t aware, Iconica offers a variety of digital marketing services including Search Engine Optimization (SEO), Search Engine Marketing (SEM), Social Media, Copywriting and Consulting services. Our clients vary from e-commerce, to medical, to REALTORS®. […]
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July 09th, 2015
In the last little while, we’ve started to see a common thread with many of our client’s social media presence. So we thought we’d share it with you on this week’s blog. With the amount of web savvy competitors out there today it’s easier then ever to get overlooked. But what’s even worse is for […]
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June 10th, 2015
Most people try to incorporate #hashtags in their social media posts, but not everyone knows how to maximize their potential. If used incorrectly, hashtags can be ineffective or even detract from your posts. To prevent this from happening, we’ve come up with 5 simple tips on how to make the most out of your hashtags. […]
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February 26th, 2015
1. Pick the right times to post There is some pretty detailed information on the best times to post to each social network, but following them can be pretty cumbersome. Some general guidelines are, its best not to post on evenings and weekends when people are out enjoying themselves. During the work week, in the […]
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January 28th, 2015
In the world of marketing, the only constant is change and digital marketing is no exception. Each year we see the landscape change and will need to reevaluate our strategies to stay ahead of the curve. One thing is for sure, whether you’re an entrepreneur with a small business or a growing brand, you’ll need […]
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November 12th, 2014
Have you every wondered why businesses are turning to social media to market their products and services? Ever asked yourself, do these businesses really get sales and leads through a social medium like Facebook, Twitter, Google Plus, or Instagram? Well the answer may surprise you. While there may not be a lot of direct sales […]
Read PostFebruary 13th, 2013
Templated Websites are NAY ok! The question we often hear at ICONICA is “I have signed up with a web service and I have their basic template website, I would like to do something to make it look different from everyone else. Can you help?” Until recently, our options were limited. We could create a […]
Read PostSeptember 07th, 2011
1. Extreme opinions 2. Have some sort of consistent anticipated content 3. Introduce friends who can help, to friends who need help 4. Think of free advertising: refer and promote (you and others) 5. Be social (it helps to have tech savvy family and friends) 6. Just type…. be spontaneous 7. Have a question and […]
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