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Social Media Archives - Iconica Communications Real Estate Social Media Toronto | ICONICA Communications Inc. Articles

August 30th, 2011

How to Set a Facebook Fan Page Domain Name

Facebook allows you to create community pages for companies or topics that other users can join in with, contribute to, and support. The Web address for these pages is generated by the Facebook system and is often long and complex. Once the page has 25 or more fans, you can apply for a unique user […]

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A standard 12-section color wheel

July 28th, 2011

Meanings and Symbolisms for each individual Colour

BLACK – POWERFUL, SOPHISTICATED, STRONG, MAGICAL, OMINOUS AND EXPENSIVE APRICOT – HEALTHY, FRIENDLY, CHEERFUL, INVIGORATING, TASTY, FRUITY AND WARM BISQUE – COMFORTING, GENTLE, DELICATE, SWEET, HAPPY, FLORAL, SPRING-LIKE, BABYISH AND FEMININE BRICK – STRONG, FRIENDLY, ROBUST, EARTHY, RICH, MAJESTIC AND WARM BRIGHT GOLD – RADIANT, CHEERFUL, STIMULATING, ENERGIZING, INVIGORATING, SUNNY, FLORAL, FRUITY AND WARM BRIGHT […]

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Colorful pencils arranged in a circle with tips pointing inward on a dark background

July 20th, 2011

What colours mean and how they effect people?

COLOUR IS EVERYWHERE IN BUSINESS, IN LIFE, ON THE WEB AND THE WORLD OF SALES! THERE IS DEFINITELY A PSYCHOLOGY BEHIND COLOURS. YOU CAN CONVEY POSITIVE AND NEGATIVE EMOTIONS. HERE ARE SOME BREAKDOWNS OF WHAT COLOURS MEAN AND HOW THEY EFFECT PEOPLE. THE SYMBOLISM OF BASIC COLOURS RED– Energy, warmth, strength, excitement, love and dominance PURPLE– […]

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June 24th, 2011

Mobile app usage trumps web usage in June

Consumers spent only 74 minutes online per day, compared to 84 minutes spent interacting with mobile apps every day…

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June 14th, 2011

Facebook Is Losing Users In The Countries Where It Took Off First

I thought these were interesting statistics because I, for whatever reason haven’t been logging into my facefook account as often. But I have not considered cancelling my account. According to Inside Facebook’s data service, Facebook lost 6 million users in the U.S. last month, dropping from 155.2 million to 149.4 million. That’s the first time […]

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May 11th, 2011

Marketing: 10-Step to Success for Beginners

1. Don’t Rush the Process Take your time, and do it right the first time. It will save you a great deal of heartache and frustration – not to mention money. Learn as much as you possibly can about starting and running a business. 2. Have a Plan A business plan is like a road […]

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April 06th, 2011

ICONICA would like to welcome back Lauren Britstone

As one of our best designers ever, we are pleased and elated at her return. After taken some time to find herself overseas, she has return fresh and inspired. ICONICA is lucky to have her back in our arms. She has such a great design eye and is always in high demand with our clients. […]

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March 30th, 2011

10 Ways to Turn Online Reviews into Loyal Customers

1)   Say “Thank you” for the review The customer took the time write the good / bad review.  Always remember the information (especially negative) can be valuable in improving your business. In addition you can attract new clients reading the review based on your response. 2)   Just respond! You have to think of your review […]

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March 23rd, 2011

5 Strategies for Marketing In a Recession

Strategy 1:   Retain customers Strategy 2:   Be Smart with your Investments Strategy 3:   Monitor what you Spend Strategy 4:   Focus on your Value Proposition Strategy 5:   Be compelling and relevant How to keep customers: Direct Mail postcards (Used as Sales Support for Customer Retention) • Postcards should be personalized and […]

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March 17th, 2011

ICONICA Tip – Choosing your domain name for best SEO

Here is a tip to get the best Search Engine Optimization from your domain address… Get a great domain, and make sure it is/it has: • .com and a .ca extension • Short, memorable and has no dashes “-“ • Appears trustworthy • Has your keywords in it • Aged with history • Has natural […]

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