News for: Arts

Colour Psychology

Colour Psychology

We talk a lot about colour at Iconica. Colour carries so much meaning and can say so much about your business. Colour psychology can help us predict how your audience will respond. Choosing your favourite swatches for a brand or logo is rarely the best choice. We do believe that you could be using the […]

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15% Off Business Cards in April

15% off business card orders plus free shipping for the month of April when you quote promotion code at time of order or payment. Promo Code “ICONICAPRINTS”. Applies to all of our unique stock. 14pt card stock,  16pt card stock, 18.5pt matte lamination and gloss lamination ( add a spot uv), 24 coated or uncoated, […]

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Meanings and Symbolisms for each individual Colour

Meanings and Symbolisms for each individual Colour

BLACK – POWERFUL, SOPHISTICATED, STRONG, MAGICAL, OMINOUS AND EXPENSIVE APRICOT – HEALTHY, FRIENDLY, CHEERFUL, INVIGORATING, TASTY, FRUITY AND WARM BISQUE – COMFORTING, GENTLE, DELICATE, SWEET, HAPPY, FLORAL, SPRING-LIKE, BABYISH AND FEMININE BRICK – STRONG, FRIENDLY, ROBUST, EARTHY, RICH, MAJESTIC AND WARM BRIGHT GOLD – RADIANT, CHEERFUL, STIMULATING, ENERGIZING, INVIGORATING, SUNNY, FLORAL, FRUITY AND WARM BRIGHT […]

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What colours mean and how they effect people?

What colours mean and how they effect people?

COLOUR IS EVERYWHERE IN BUSINESS, IN LIFE, ON THE WEB AND THE WORLD OF SALES! THERE IS DEFINITELY A PSYCHOLOGY BEHIND COLOURS. YOU CAN CONVEY POSITIVE AND NEGATIVE EMOTIONS. HERE ARE SOME BREAKDOWNS OF WHAT COLOURS MEAN AND HOW THEY EFFECT PEOPLE. THE SYMBOLISM OF BASIC COLOURS RED– Energy, warmth, strength, excitement, love and dominance PURPLE– […]

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Build your Direct Mail Campaign in 10 Steps

Build your Direct Mail Campaign in 10 Steps

1. Get Prepared – Have you done this in the past? What were the results? – Ask around about other’s experiences  – learn from it 2. Get your timing on point – Make sure to confirm timelines with printing company – Can you deliver it in the time frame you anticipate – Document results to […]

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Marketing: 10-Step to Success for Beginners

1. Don’t Rush the Process Take your time, and do it right the first time. It will save you a great deal of heartache and frustration – not to mention money. Learn as much as you possibly can about starting and running a business. 2. Have a Plan A business plan is like a road […]

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ICONICA is moving offices!

Effective April 25, 2011, Our new address is 266 Robina Avenue,  Toronto, Ont  M6C 3Z1 We are still in the neighbourhood. Only 5 mins from our old office at St.Clair and Yonge.  You have grown to rely on our service and we are even more dedicated then ever to helping you and your business grow. • […]

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ICONICA would like to welcome back Lauren Britstone

As one of our best designers ever, we are pleased and elated at her return. After taken some time to find herself overseas, she has return fresh and inspired. ICONICA is lucky to have her back in our arms. She has such a great design eye and is always in high demand with our clients. […]

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Personal Branding is SELLING Yourself

Branding shows your personality and identity of your business. Having said that it will create a demand for your product/service. It not only gets you the clients you are targeting but it helps them make a emotional connection to you. Have you ever met someone and they handed you their business card and you were like “whoa nice card?” Chances are that person will remember you and your card and refer you to someone in the future. You can establish a great reputation that way and through branding get recognized in your industry by remaining consistent and building those relationships.

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ICONICA welcomes our newest team member Stephanie Alladin

We at ICONICA are pleased to have a new addition to our team as a Sales Consultant, introducing Stephanie Alladin. Stephanie is an engaging young woman whose main goal as a Sales Consultant “is to surpass her client’s expectations”.  Her integrity in Sales, Interior Design as well as Floral Design earned her credibility from clients […]

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