January 25th, 2017
It’s amazing how many free tools we have at our fingertips nowadays to help us organize and manage our busy lives. Flashback to a year ago, I remember we were just starting to get excited about productivity tools and how they could help our business at Iconica. I mean we were always organized and had […]
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November 02nd, 2016
Almost every business these days has a web presence of some kind. No matter how small. We all know how crucial it is for your business to be found online. The good news is, it’s easier than ever to get a website up and running. But the bad news is even the most skilled developers […]
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October 19th, 2016
After the launch of Instagram for business back in May, it became an even better tool for businesses to promote. But most businesses aren’t taking advantage of these new features, or even leveraging what was already available to them before. The new features include, the ability to: Create an Instagram business profile with CTA button […]
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September 28th, 2016
Many businesses have realized the potential of Google ads, but it’s shocking how few people are actually leveraging them successfully. Whether you’re the one creating and managing them, or you hire someone to do it for you, there are some basics that everyone should understand before getting too deep. This article should serve as a […]
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September 21st, 2016
Iconica’s own web designer/developer Daniel Yoshizawa, answers a commonly asked question about when and why you might want to redesign your website. Q: How do I know if I need my website redesigned? A: Sometimes an adjustment or modification is more appropriate than a complete redesign. Other times, a complete redesign is needed. Q: What […]
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September 14th, 2016
You’ve invested in creating a video to tell your story, but how the heck do you get it out there? I can’t tell you how disappointing it is when we create an amazing promo video for a client, but it never gets seen. Making a great video is really only half the battle. But It […]
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March 23rd, 2016
You’ve heard before that video can be a powerful sales tool. And it’s true. But it doesn’t always make sense to connect with your target audience online. Think of getting your message in front of older generations that aren’t tech saavy, or captive audiences of people who are exactly your “ideal client”. These people may […]
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January 07th, 2016
You may have noticed drones appearing quite a bit in the news lately. There has been a lot of scares, including crashes, near misses with airplanes and people trying to use drones as weapons. However, despite the frenzy in the press, when drones are used in a careful and practical way, they can be an incredible […]
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June 17th, 2015
As technology evolves we are constantly challenged to re-invent the way we do things and take advantage of the new tools we have at our fingertips. Sales processes are no different. They have evolved to the point where sales people are not the only ones selling. Digital marketing uses a variety of different techniques to […]
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April 08th, 2015
It’s that time of year again. The real estate market is picking up and agents are busy trying to maximize their time and get the most amount of action before the summer lull. Simply put, agents want to: Get more listings and Close them quicker and for a higher price What is a bit more complicated […]
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