Technology Archives - Page 2 of 4 - Iconica Communications Articles

Video book - Iconica Communications

March 23rd, 2016

Using Video Books as a Sales Tool Offline

You’ve heard before that video can be a powerful sales tool. And it’s true. But it doesn’t always make sense to connect with your target audience online. Think of getting your message in front of older generations that aren’t tech saavy, or captive audiences of people who are exactly your “ideal client”. These people may […]

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Aerial video & photography - Iconica Communications

January 07th, 2016

How to Choose the Right Drone Company

You may have noticed drones appearing quite a bit in the news lately. There has been a lot of scares, including crashes, near misses with airplanes and people trying to use drones as weapons. However, despite the frenzy in the press, when drones are used in a careful and practical way, they can be an incredible […]

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Videos for digital marketing

June 17th, 2015

Using video as a sales tool

As technology evolves we are constantly challenged to re-invent the way we do things and take advantage of the new tools we have at our fingertips.  Sales processes are no different.  They have evolved to the point where sales people are not the only ones selling.  Digital marketing uses a variety of different techniques to […]

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Selling a house in 4 hours

April 08th, 2015

How video helped sell a home in just 4 hours!

It’s that time of year again.  The real estate market is picking up and agents are busy trying to maximize their time and get the most amount of action before the summer lull.  Simply put, agents want to: Get more listings and Close them quicker and for a higher price What is a bit more complicated […]

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Social Plan - Iconica Communiations

January 28th, 2015

2015 SEO Trend Watch

In the world of marketing, the only constant is change and digital marketing is no exception. Each year we see the landscape change and will need to reevaluate our strategies to stay ahead of the curve. One thing is for sure, whether you’re an entrepreneur with a small business or a growing brand, you’ll need […]

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February 13th, 2013

Over The Hump 2 :: Templated Websites are NAY ok!

Templated Websites are NAY ok! The question we often hear at ICONICA is “I have signed up with a web service and I have their basic template website, I would like to do something to make it look different from everyone else. Can you help?” Until recently, our options were limited. We could create a […]

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March 27th, 2012

5 Steps to have your Website be better than your Competition

STEP 1: Find the “Competition” They “offer” supposedly what you do… but do they?  Can you improve on what they have currently?  Figure out what you have and what they don’t and what they have and you don’t. Then add to your list of products or services. Step up your game! Try catering to more […]

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September 07th, 2011

How to become a Top Online Marketer in Twitter

1. Extreme opinions 2. Have some sort of consistent anticipated content 3. Introduce friends who can help, to friends who need help 4. Think of free advertising: refer and promote (you and others) 5. Be social (it helps to have tech savvy family and friends) 6. Just type…. be spontaneous 7. Have a question and […]

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August 30th, 2011

How to Set a Facebook Fan Page Domain Name

Facebook allows you to create community pages for companies or topics that other users can join in with, contribute to, and support. The Web address for these pages is generated by the Facebook system and is often long and complex. Once the page has 25 or more fans, you can apply for a unique user […]

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July 28th, 2011

Meanings and Symbolisms for each individual Colour

BLACK – POWERFUL, SOPHISTICATED, STRONG, MAGICAL, OMINOUS AND EXPENSIVE APRICOT – HEALTHY, FRIENDLY, CHEERFUL, INVIGORATING, TASTY, FRUITY AND WARM BISQUE – COMFORTING, GENTLE, DELICATE, SWEET, HAPPY, FLORAL, SPRING-LIKE, BABYISH AND FEMININE BRICK – STRONG, FRIENDLY, ROBUST, EARTHY, RICH, MAJESTIC AND WARM BRIGHT GOLD – RADIANT, CHEERFUL, STIMULATING, ENERGIZING, INVIGORATING, SUNNY, FLORAL, FRUITY AND WARM BRIGHT […]

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