It’s that time of year again. The real estate market is picking up and agents are busy trying to maximize their time and get the most amount of action before the summer lull. Simply put, agents want to: Get more listings and Close them quicker and for a higher price What is a bit more complicated […]
I wanted to share a recent Branding project that we’ve been working on here at Iconica. Bob Odanovic was looking for a new logo to help propel his real estate business forward. He was looking for something colourful, minimalist and bold; a logo that would represent him and his style. We have decided on this […]
Blogging is a popular pastime for individuals and businesses alike, with no shortage of interesting information and polarizing perspectives. Businesses trying to build their visibility quickly caught on to the intrinsic value of having a blog section on their page. Now, it seems like anyone serious about improving their digital marketing has a blog. Blogs […]
7 Wonders Fine Foods is a restaurant located in the heart in downtown Toronto that features a wide variety of international cuisine. They are popular with the office lunch crowd but also provide their customers with a wonderful, complete event catering service. Last year, 7 Wonders approached Iconica and asked us to design a new, […]
At Iconica, we’re always looking for ways to help businesses boost their online presence, even when we’re heading in for eye surgery! Last year, a member of the Iconica team decided to get her vision corrected. But when deciding where to go she found it difficult. There wasn’t any information out there that gave her […]
If you’re a fan of cooking shows then you’ve probably heard about Christine Cushing. She is a super talented celebrity chef who has been on the Food Network and has a very popular YouTube channel. When given the task to create recipe cards that showcase Chrstine’s new product line we knew it had to be […]
1. Pick the right times to post There is some pretty detailed information on the best times to post to each social network, but following them can be pretty cumbersome. Some general guidelines are, its best not to post on evenings and weekends when people are out enjoying themselves. During the work week, in the […]
Are you going above and beyond to impress your clients or just sticking to your traditional recipe? It’s important to show off your skills and what you bring to the table. In today’s market it’s a necessity to offer unique value or you’ll never get to that next level. Gone are the days of agents […]
Introducing ICONICA’s Real Estate Newsletter Program. A regularly distributed newsletter will keep you at the forefront of marketing in your farming area and help you build and maintain a relationship with homeowners in the area. You choose the neighbourhood you want to dominate. Strengthen your brand and ensure members of the community remember YOU when […]
In the world of marketing, the only constant is change and digital marketing is no exception. Each year we see the landscape change and will need to reevaluate our strategies to stay ahead of the curve. One thing is for sure, whether you’re an entrepreneur with a small business or a growing brand, you’ll need […]