July 15th, 2015
Michael McLachlan signed up for Iconica’s Newsletter Program last year, and the response has been great! Our newsletters are fully customizable, and Michael has taken the opportunity to showcase a “local highlight” in each edition, featuring neighbourhood businesses that he supports (everything from home-renovators to cupcake shops!). It’s one of the little details about our […]
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July 09th, 2015
In the last little while, we’ve started to see a common thread with many of our client’s social media presence. So we thought we’d share it with you on this week’s blog. With the amount of web savvy competitors out there today it’s easier then ever to get overlooked. But what’s even worse is for […]
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June 24th, 2015
We just wrapped up another exciting logo project here at Iconica. Metro Endodonics was looking for a new logo; previously, the group of doctors were using a monogram (representing the founder’s last names); but with an expanding team, they knew that it was time for a redesign. A modern, simple and more youthful logo was requested. We […]
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June 17th, 2015
As technology evolves we are constantly challenged to re-invent the way we do things and take advantage of the new tools we have at our fingertips. Sales processes are no different. They have evolved to the point where sales people are not the only ones selling. Digital marketing uses a variety of different techniques to […]
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June 10th, 2015
Most people try to incorporate #hashtags in their social media posts, but not everyone knows how to maximize their potential. If used incorrectly, hashtags can be ineffective or even detract from your posts. To prevent this from happening, we’ve come up with 5 simple tips on how to make the most out of your hashtags. […]
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June 03rd, 2015
Iconica is proud to announce the launch of our most recent Commercial Real Estate branding project. Modus Townhomes, a development located in the heart of Willowdale, approached Iconica to help with identity naming, logo creation, promotional videos, supporting print materials, a website and more! We quickly went to work to create a brand that reflected […]
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May 27th, 2015
A lot of our customers ask what we do that makes our property photography stand out. They notice how our techniques bring out the subtle details in the home, how beautiful the sky looks in our exterior photos or how we can get a bright and beautiful interior shot while still showcasing the great views. […]
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May 20th, 2015
In an increasingly competitive market, REALTORS® today need to set themselves apart from the pack. Here’s a checklist to follow on how to market your next property that Iconica’s top-agents swear by: 1. Property Photography & Twilight Photography Professional, well-composed and edited photos are the number one must-have! With the majority of research being done online, […]
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May 13th, 2015
Finding the right SEO Company can be very overwhelming. It’s hard for a person without a background or understanding in SEO to search the web and find someone they can trust. The very nature of SEO means that the companies offering these services often appear reputable (ie. rank high in search results and appear professional […]
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April 29th, 2015
The video team at Iconica just finished another exciting corporate video project for Leading Medical Clinics of the World (LMCW). LMCW is a website that connects patients with the top medical professionals around the world. They are very unique in the immense value they provide to both patients and clinics, and needed the right medium […]
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