October 07th, 2014
Stop making the 3 Massive Mistakes business owners make that sentence them to poor profits, severe stress and grindingly long hours! In this highly informative and inspiring webinar, Business Coach Warren Coughlin will go over the biggest mistakes that he’s seen in his 17 years as an entrepreneur and 12 as a business coach. And […]
Read PostMarch 11th, 2013
What is a brand? A brand isn’t just a logo, it’s the perception that a customer has about a product or service. Jerry McLaughlin of Forbes Magazine explores this idea in his article “What is a brand, anyway?”. He delves into the history of the word from it’s origins as a cattle marking system to […]
Read PostFebruary 13th, 2013
Templated Websites are NAY ok! The question we often hear at ICONICA is “I have signed up with a web service and I have their basic template website, I would like to do something to make it look different from everyone else. Can you help?” Until recently, our options were limited. We could create a […]
Read PostMarch 27th, 2012
STEP 1: Find the “Competition” They “offer” supposedly what you do… but do they? Can you improve on what they have currently? Figure out what you have and what they don’t and what they have and you don’t. Then add to your list of products or services. Step up your game! Try catering to more […]
Read PostSeptember 07th, 2011
1. Extreme opinions 2. Have some sort of consistent anticipated content 3. Introduce friends who can help, to friends who need help 4. Think of free advertising: refer and promote (you and others) 5. Be social (it helps to have tech savvy family and friends) 6. Just type…. be spontaneous 7. Have a question and […]
Read PostAugust 30th, 2011
Facebook allows you to create community pages for companies or topics that other users can join in with, contribute to, and support. The Web address for these pages is generated by the Facebook system and is often long and complex. Once the page has 25 or more fans, you can apply for a unique user […]
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July 28th, 2011
BLACK – POWERFUL, SOPHISTICATED, STRONG, MAGICAL, OMINOUS AND EXPENSIVE APRICOT – HEALTHY, FRIENDLY, CHEERFUL, INVIGORATING, TASTY, FRUITY AND WARM BISQUE – COMFORTING, GENTLE, DELICATE, SWEET, HAPPY, FLORAL, SPRING-LIKE, BABYISH AND FEMININE BRICK – STRONG, FRIENDLY, ROBUST, EARTHY, RICH, MAJESTIC AND WARM BRIGHT GOLD – RADIANT, CHEERFUL, STIMULATING, ENERGIZING, INVIGORATING, SUNNY, FLORAL, FRUITY AND WARM BRIGHT […]
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July 20th, 2011
COLOUR IS EVERYWHERE IN BUSINESS, IN LIFE, ON THE WEB AND THE WORLD OF SALES! THERE IS DEFINITELY A PSYCHOLOGY BEHIND COLOURS. YOU CAN CONVEY POSITIVE AND NEGATIVE EMOTIONS. HERE ARE SOME BREAKDOWNS OF WHAT COLOURS MEAN AND HOW THEY EFFECT PEOPLE. THE SYMBOLISM OF BASIC COLOURS RED– Energy, warmth, strength, excitement, love and dominance PURPLE– […]
Read PostJune 24th, 2011
Consumers spent only 74 minutes online per day, compared to 84 minutes spent interacting with mobile apps every day…
Read PostJune 14th, 2011
I thought these were interesting statistics because I, for whatever reason haven’t been logging into my facefook account as often. But I have not considered cancelling my account. According to Inside Facebook’s data service, Facebook lost 6 million users in the U.S. last month, dropping from 155.2 million to 149.4 million. That’s the first time […]
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