Real Estate Archives - Iconica Communications Real Estate Marketing Agency Toronto | ICONICA Communications Inc. | Iconica Communications Real Estate Archives - Iconica Communications Real Estate Marketing Agency Toronto | ICONICA Communications Inc.

Real Estate Archives - Iconica Communications Real Estate Marketing Agency Toronto | ICONICA Communications Inc. Articles

February 13th, 2013

Over The Hump 2 :: Templated Websites are NAY ok!

Templated Websites are NAY ok! The question we often hear at ICONICA is “I have signed up with a web service and I have their basic template website, I would like to do something to make it look different from everyone else. Can you help?” Until recently, our options were limited. We could create a […]

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July 19th, 2012

Announcing HD Video Property Tours.

Iconica is pleased to announce the launch of our newest and most anticipated feature service to compliment your real estate marketing needs. Take your virtual tours to the next level with our top quality HD Video Tours. Our 2-3 minute HD Video Tours allow you to promote your homes and surrounding neighbourhoods in a personal […]

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September 07th, 2011

How to become a Top Online Marketer in Twitter

1. Extreme opinions 2. Have some sort of consistent anticipated content 3. Introduce friends who can help, to friends who need help 4. Think of free advertising: refer and promote (you and others) 5. Be social (it helps to have tech savvy family and friends) 6. Just type…. be spontaneous 7. Have a question and […]

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A standard 12-section color wheel

July 28th, 2011

Meanings and Symbolisms for each individual Colour

BLACK – POWERFUL, SOPHISTICATED, STRONG, MAGICAL, OMINOUS AND EXPENSIVE APRICOT – HEALTHY, FRIENDLY, CHEERFUL, INVIGORATING, TASTY, FRUITY AND WARM BISQUE – COMFORTING, GENTLE, DELICATE, SWEET, HAPPY, FLORAL, SPRING-LIKE, BABYISH AND FEMININE BRICK – STRONG, FRIENDLY, ROBUST, EARTHY, RICH, MAJESTIC AND WARM BRIGHT GOLD – RADIANT, CHEERFUL, STIMULATING, ENERGIZING, INVIGORATING, SUNNY, FLORAL, FRUITY AND WARM BRIGHT […]

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Colorful pencils arranged in a circle with tips pointing inward on a dark background

July 20th, 2011

What colours mean and how they effect people?

COLOUR IS EVERYWHERE IN BUSINESS, IN LIFE, ON THE WEB AND THE WORLD OF SALES! THERE IS DEFINITELY A PSYCHOLOGY BEHIND COLOURS. YOU CAN CONVEY POSITIVE AND NEGATIVE EMOTIONS. HERE ARE SOME BREAKDOWNS OF WHAT COLOURS MEAN AND HOW THEY EFFECT PEOPLE. THE SYMBOLISM OF BASIC COLOURS RED– Energy, warmth, strength, excitement, love and dominance PURPLE– […]

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Red envelope in a white mailbox

June 10th, 2011

Build your Direct Mail Campaign in 10 Steps

1. Get Prepared – Have you done this in the past? What were the results? – Ask around about other’s experiences  – learn from it 2. Get your timing on point – Make sure to confirm timelines with printing company – Can you deliver it in the time frame you anticipate – Document results to […]

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May 11th, 2011

Marketing: 10-Step to Success for Beginners

1. Don’t Rush the Process Take your time, and do it right the first time. It will save you a great deal of heartache and frustration – not to mention money. Learn as much as you possibly can about starting and running a business. 2. Have a Plan A business plan is like a road […]

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April 06th, 2011

ICONICA would like to welcome back Lauren Britstone

As one of our best designers ever, we are pleased and elated at her return. After taken some time to find herself overseas, she has return fresh and inspired. ICONICA is lucky to have her back in our arms. She has such a great design eye and is always in high demand with our clients. […]

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March 23rd, 2011

5 Strategies for Marketing In a Recession

Strategy 1:   Retain customers Strategy 2:   Be Smart with your Investments Strategy 3:   Monitor what you Spend Strategy 4:   Focus on your Value Proposition Strategy 5:   Be compelling and relevant How to keep customers: Direct Mail postcards (Used as Sales Support for Customer Retention) • Postcards should be personalized and […]

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March 17th, 2011

ICONICA Tip – Choosing your domain name for best SEO

Here is a tip to get the best Search Engine Optimization from your domain address… Get a great domain, and make sure it is/it has: • .com and a .ca extension • Short, memorable and has no dashes “-“ • Appears trustworthy • Has your keywords in it • Aged with history • Has natural […]

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