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Marketing Archives - Iconica Communications Marketing Services Toronto | ICONICA Communications Inc. Articles

January 20th, 2016

Just Branded: Physio In The Six

Another branding project at Iconica is complete! Nadia Haque was looking to create a logo for her new physiotherapy & rehabilitation studio “Physio In The Six”. Nadia wanted to somehow showcase Toronto in the logo, but with a twist. The logo needed to be simple, yet modern, with a flexible colour palette that conveyed relaxation […]

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Aerial video & photography - Iconica Communications

January 07th, 2016

How to Choose the Right Drone Company

You may have noticed drones appearing quite a bit in the news lately. There has been a lot of scares, including crashes, near misses with airplanes and people trying to use drones as weapons. However, despite the frenzy in the press, when drones are used in a careful and practical way, they can be an incredible […]

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December 30th, 2015

6 New Years Resolutions to up your marketing game

It’s that time of year again when we take time to reflect on the past year, and are usually left pondering some areas where we came up short. It’s the perfect time to make some New Years Resolutions. Setting goals should be something we do year round, but New Years Resolutions seem to yield an […]

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Writing a Killer About Us page - Iconica Communications

December 16th, 2015

Writing A Killer About Us Page

Studies show that they are one of the most frequented pages on any website. We just wrapped up a project writing copy for a client’s “About Us” page. It was a fun project, but even for an experienced copywriter they can be tricky to write. It’s always a bit of a balancing act between trying […]

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Bash Event Studio logo - Iconica Communications

December 09th, 2015

Just Branded: Bash Event Studio

We wrapped up another fantastic logo project this past week at Iconica. Bash Event Studio contacted us to help complete their logo. The folks at Bash were eager to get a design on to the awning of their new space and wanted to really love it before committing. They were drawn to clean geometric designs […]

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Joselle Alves - branding by Iconica Communications

December 01st, 2015

Guest Blog: Joselle Alves on branding and what it means to her business

The decision to hire a branding company has been without a doubt the best business decision I have ever made and one that I wish I had made much sooner in my career. Branding is the process of creating your own unique image to set you apart from the tens of thousands of REALTORS® in […]

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David Flanagan business card - Iconica Communications

November 25th, 2015

Just Printed: David Flanagan

Here are some recent print materials that we’re very excited about here at Iconica. David Flanagan completed his logo project with us last year — a simple and understated monogram in all black and white suited him best. Here it is on his business card, thank you card and most recently, a personal brochure. We […]

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Instagram selfie! - Iconica Communications

November 18th, 2015

These simple tips can help you build an Instagram following from scratch

Post killer content You can be doing everything else right, but if the content you’re posting isn’t interesting and engaging you’ll never succeed in building a following. It’s important to have a variety of different posts to keep people interested and make sure you’re appealing to what your target audience expects from you and your […]

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October 28th, 2015

Just Printed: Consistency in your branding material

Here’s Lauren with former Iconica team member Brian Chung and his new real estate “For Sale” sign, custom-designed by Mario. We’re happy to help Brian build his real estate business by creating exciting marketing pieces with consistent branding. A branded service or product is 10 times more effective and recognizable. Brian is really looking forward […]

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Digital Marketing Starter Package - Iconica Communications

October 21st, 2015

Introducing our NEW Digital Marketing Starter Package!

After much demand, we’re pleased to announce our new Digital Marketing package designed especially for REALTORS® and small businesses! If you aren’t aware, Iconica offers a variety of digital marketing services including Search Engine Optimization (SEO), Search Engine Marketing (SEM), Social Media, Copywriting and Consulting services. Our clients vary from e-commerce, to medical, to REALTORS®. […]

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