December 07th, 2016
It’s been pretty Joyful here at Iconica lately! Team Joy out of the Kawartha’s recently approached us for a new logo design, and I have to admit, we were extremely excited to work on a real estate project with such a strong brand name. Team Joy wanted a friendly, enthusiastic logo in a vibrant colour […]
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December 01st, 2016
We’re constantly telling our own clients that before they can effectively market to their ideal clientele, they need to really understand them. Understand what motivates them. What drives them to do the things they do. Only then can we come up with campaigns and collaterals that will really connect with them. So while this blog […]
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November 17th, 2016
Have a holiday event coming up and want to capture it all? Invite Iconica! We specialize in creating event videos that really capture the true essence of the event and tell the story. With the holiday season fast approaching, people are gathering together all over the city for holiday parties and events with coworkers and […]
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November 09th, 2016
Property photography is without a doubt one of the most critical tools a top real estate professional needs to market their listings. Some agents still think that taking property photos on their cell phone suffices, even though the results they get are consistently underwhelming. In such a competitive industry, this just doesn’t cut it anymore. […]
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November 02nd, 2016
Almost every business these days has a web presence of some kind. No matter how small. We all know how crucial it is for your business to be found online. The good news is, it’s easier than ever to get a website up and running. But the bad news is even the most skilled developers […]
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October 26th, 2016
One of our clients came to us recently with the idea to create a special gift for the owners of a recent property he sold. He saw it as a value-added service and a token of his appreciation to each client that puts their trust in him. Mario got to work designing and creating this […]
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October 19th, 2016
After the launch of Instagram for business back in May, it became an even better tool for businesses to promote. But most businesses aren’t taking advantage of these new features, or even leveraging what was already available to them before. The new features include, the ability to: Create an Instagram business profile with CTA button […]
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October 11th, 2016
Lately, we’ve been getting a lot of questions about the design process from our clients. They want to know how they can best team up with us to facilitate a smooth process and get the best possible marketing materials. The design process can be mysterious and we’re happy to break down some of the misconceptions. […]
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September 28th, 2016
Many businesses have realized the potential of Google ads, but it’s shocking how few people are actually leveraging them successfully. Whether you’re the one creating and managing them, or you hire someone to do it for you, there are some basics that everyone should understand before getting too deep. This article should serve as a […]
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September 21st, 2016
Iconica’s own web designer/developer Daniel Yoshizawa, answers a commonly asked question about when and why you might want to redesign your website. Q: How do I know if I need my website redesigned? A: Sometimes an adjustment or modification is more appropriate than a complete redesign. Other times, a complete redesign is needed. Q: What […]
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