In the last little while, we’ve started to see a common thread with many of our client’s social media presence. So we thought we’d share it with you on this week’s blog. With the amount of web savvy competitors out there today it’s easier then ever to get overlooked. But what’s even worse is for […]
Most people try to incorporate #hashtags in their social media posts, but not everyone knows how to maximize their potential. If used incorrectly, hashtags can be ineffective or even detract from your posts. To prevent this from happening, we’ve come up with 5 simple tips on how to make the most out of your hashtags. […]
1. Pick the right times to post There is some pretty detailed information on the best times to post to each social network, but following them can be pretty cumbersome. Some general guidelines are, its best not to post on evenings and weekends when people are out enjoying themselves. During the work week, in the […]
In the world of marketing, the only constant is change and digital marketing is no exception. Each year we see the landscape change and will need to reevaluate our strategies to stay ahead of the curve. One thing is for sure, whether you’re an entrepreneur with a small business or a growing brand, you’ll need […]
Have you every wondered why businesses are turning to social media to market their products and services? Ever asked yourself, do these businesses really get sales and leads through a social medium like Facebook, Twitter, Google Plus, or Instagram? Well the answer may surprise you. While there may not be a lot of direct sales […]
STEP 1: Find the “Competition” They “offer” supposedly what you do… but do they? Can you improve on what they have currently? Figure out what you have and what they don’t and what they have and you don’t. Then add to your list of products or services. Step up your game! Try catering to more […]
1. Extreme opinions 2. Have some sort of consistent anticipated content 3. Introduce friends who can help, to friends who need help 4. Think of free advertising: refer and promote (you and others) 5. Be social (it helps to have tech savvy family and friends) 6. Just type…. be spontaneous 7. Have a question and […]
COLOUR IS EVERYWHERE IN BUSINESS, IN LIFE, ON THE WEB AND THE WORLD OF SALES! THERE IS DEFINITELY A PSYCHOLOGY BEHIND COLOURS. YOU CAN CONVEY POSITIVE AND NEGATIVE EMOTIONS. HERE ARE SOME BREAKDOWNS OF WHAT COLOURS MEAN AND HOW THEY EFFECT PEOPLE. THE SYMBOLISM OF BASIC COLOURS RED– Energy, warmth, strength, excitement, love and dominance PURPLE– […]
I thought these were interesting statistics because I, for whatever reason haven’t been logging into my facefook account as often. But I have not considered cancelling my account. According to Inside Facebook’s data service, Facebook lost 6 million users in the U.S. last month, dropping from 155.2 million to 149.4 million. That’s the first time […]