March 02nd, 2017
A single property website is a fantastic marketing tool for your listing that can’t be overlooked! With the use of technology becoming a absolute necessity in the real estate industry, a single property site is an efficient way to get all of the unique details about your property in one place online. These sites are […]
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February 24th, 2017
Have you sensed it? There is a visible shift happening in the way we market. People aren’t responding to traditional ads the way they used to. Video marketing has quickly become the most effective and influential way to connect with people in a meaningful way and share a message. Ever notice the videos we connect […]
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February 08th, 2017
We just recently completed a logo project for another great brand! The Battle Team approached us for a rebrand and we were ecstatic as the word “Battle” immediately got the creativity flowing. The Battle Team was looking for a simple, strong, high contrast logo. The challenge with this project was to communicate “going to battle” […]
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January 25th, 2017
It’s amazing how many free tools we have at our fingertips nowadays to help us organize and manage our busy lives. Flashback to a year ago, I remember we were just starting to get excited about productivity tools and how they could help our business at Iconica. I mean we were always organized and had […]
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January 11th, 2017
So you’ve heard about the benefits of blogging for your website’s SEO, building credibility with could-be clients and the increased exposure it can provide for your brand, but where do you start? First, let me tell you what NOT to do. Haphazardly choosing a blog topic from week to week and scrambling to get your […]
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January 05th, 2017
The Stems & Forks brand is lifestyle blog by Betty Binon which combines all the things she loves and cherishes the most. Florals, pastries, home decor and her family. On her website you’ll find everything from mouth-watering baking recipes, fabulous floral designs, clever event ideas and photos of the apples of her eye; her kids, […]
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December 15th, 2016
The holidays are upon us, and soon enough we’ll be launching into 2017 and doing our best to make it even better than last year. We all have hopes of being more successful, productive and fulfilled in our lives, but what are we really doing to change things? The best way to make real lasting […]
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December 07th, 2016
It’s been pretty Joyful here at Iconica lately! Team Joy out of the Kawartha’s recently approached us for a new logo design, and I have to admit, we were extremely excited to work on a real estate project with such a strong brand name. Team Joy wanted a friendly, enthusiastic logo in a vibrant colour […]
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December 01st, 2016
We’re constantly telling our own clients that before they can effectively market to their ideal clientele, they need to really understand them. Understand what motivates them. What drives them to do the things they do. Only then can we come up with campaigns and collaterals that will really connect with them. So while this blog […]
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November 17th, 2016
Have a holiday event coming up and want to capture it all? Invite Iconica! We specialize in creating event videos that really capture the true essence of the event and tell the story. With the holiday season fast approaching, people are gathering together all over the city for holiday parties and events with coworkers and […]
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