July 27, 2016

Just Branded: Pileggi Real Estate Group

Another fantastic branding project is complete and we’re excited to share it with you! The Pileggi Real Estate Group asked us to design them a new real estate logo. As always, we started with a creative brainstorming session and really fleshed out future business plans and ideas. We always like to get a good feel for the brand before launching into the creative.

The Pileggi Group gave us some rough guidelines to work with, which helped. They were looking for bright, appealing colours, and a logo that would resonate with an eclectic audience. This one clicked almost immediately for us! We had the vision, and were ready to get to work.

The design was quickly approved after the first draft, and this logo really is a prime example of how “simple and effective” really works.

We ended up going with a colour palette of turquoise, white and charcoal, for a light and fresh look. Contemporary typefaces were chosen that we felt still maintained a classic feel. We’re so pleased with how this project turned out. The design was quickly approved after the first draft, and this logo really is a prime example of how “simple and effective” really works. This summer we’ll be busy designing an array of supporting pieces so the team is ready to make a great impression in the Fall.

Thanks again for choosing Iconica, Pileggi Real Estate Group! If you’d like to learn more about what we can do for you, contact us below or give us a call today!