real estate marketing Archives - Iconica Communications Articles

Are you retiring or leaving the real estate business? - Iconica Communications

June 03rd, 2020

Are you retiring or leaving the real estate business?

Do you have a client list or contact list that you’d be willing to sell? If so, we may have a buyer! Please get in touch with us. 

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Must have features of a real estate website

May 28th, 2020

The must-have features of a real estate website

A business website is absolutely essential, especially today. Knowing exactly what features your website needs is not as simple as it appears. You might be tempted to copy at site that looks good but it may be missing crucial features that increase engagement. It’s a good idea to regularly evaluate your current site, ensuring that […]

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Don't miss your chance to go ahead

May 12th, 2020

Marketing when business is slow

The business world has slowed down for many right now. You might be tempted to slow your marketing plans, do nothing and wait it out. While it makes sense on an emotional level, it’s never a good marketing strategy. The last thing you should do is put a pause on your marketing plans. Businesses that […]

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Dont get left behind - Iconica Communications

October 26th, 2018

Don’t get left behind! Real Estate marketing today in the GTA.

Over the years, Iconica has seen the real estate market from a unique standpoint. The changes we’ve seen in the past decade and a half are interesting and we wanted to share them with you. In 2017, for the first time in over 5 years, the GTA saw a drop in the number of sales […]

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Single Property Websites - Iconica Communications

March 02nd, 2017

Single Property Websites

A single property website is a fantastic marketing tool for your listing that can’t be overlooked! With the use of technology becoming a absolute necessity in the real estate industry, a single property site is an efficient way to get all of the unique details about your property in one place online. These sites are […]

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Property Photography - Iconica Communications

November 09th, 2016

Property Photography

Property photography is without a doubt one of the most critical tools a top real estate professional needs to market their listings. Some agents still think that taking property photos on their cell phone suffices, even though the results they get are consistently underwhelming. In such a competitive industry, this just doesn’t cut it anymore. […]

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Pileggi Real Estate - Iconica Communications

July 27th, 2016

Just Branded: Pileggi Real Estate Group

Another fantastic branding project is complete and we’re excited to share it with you! The Pileggi Real Estate Group asked us to design them a new real estate logo. As always, we started with a creative brainstorming session and really fleshed out future business plans and ideas. We always like to get a good feel […]

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Ari Zadegan video - Iconica Communications

July 07th, 2016

Just Edited: Ari Zadegan Neighbourhood Video

We just wrapped up another successful neighbourhood video for Toronto REALTOR® Ari Zadegan and thought we would share it with you. Ari came to Iconica looking to create high impact marketing materials that she could use to promote herself online. Her goal was to promote her extensive knowledge of, and experience in, the neighbourhood of […]

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Richard O'Brien branding

May 25th, 2016

Just Branded: O'Brien REALTOR® Group

We wrapped up yet another excellent logo project a few weeks ago at Iconica. The O’Brien Real Estate Team contacted us to help design their new logo. They were excited to create a high end, dramatic design that would reflect their business objectives. The O’Brien Team gave us some guidelines (they wanted a dark background […]

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Real estate marketing

February 24th, 2016

How to create a killer promo video | Part I

Creating a great video to promote yourself and your business isn’t easy. Without the proper strategy and planning, so many promo videos simply miss the mark. So what exactly is the recipe for success? We’re sharing the secret in a two part series, using our most recent Iconica promo video as a real life example […]

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COVID-19 Information

Due to the recent government guidelines, we are now working via phone and email. Our services remain open, however we have closed our office for all unscheduled pick-ups and drop-ins. Photography, video and floor plan services are being offered in contact-free circumstances only for the protection of our clients and employees. We’re happy to continue to service you through this time and we appreciate your understanding and continued support.