June 30th, 2016
Another successful re-branding project has been completed here at Iconica! Jason Vidal was looking to create a logo that would have both modern and vintage elements. When I starting to think about this logo, what came to mind was vintage varsity teams. I knew that if I created a sharp, centred word mark with strong […]
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June 23rd, 2016
Neighbourhood videos. It seems like everyone is doing them these days, or at least some version of them. When done right, they can be an excellent tool to promote yourself and establish yourself as an authority in the area. But the biggest mistake most agents fall into is that they get lost in creating an […]
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June 09th, 2016
After we completed our Branding project for Bash Event Studio, we were asked by them to build their website to showcase their rental event venue. We went for a simple, one-page website to create a seamless viewing experience that eliminates the hassle of jumping from one page to another. The aesthetics were made to reflect […]
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May 25th, 2016
We wrapped up yet another excellent logo project a few weeks ago at Iconica. The O’Brien Real Estate Team contacted us to help design their new logo. They were excited to create a high end, dramatic design that would reflect their business objectives. The O’Brien Team gave us some guidelines (they wanted a dark background […]
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May 18th, 2016
We’ve recently had an influx of copywriting projects come our way, and it got us thinking… why do people seem to dread writing so much? There’s no question, it’s a skill and a craft, and sometimes easier to leave in the hands of a professional. But if you were to approach writing with the same […]
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May 11th, 2016
Tita Flips is Toronto’s premiere purveyor of fine Filipino Foods. Owner and spokesperson Diona Joyce has brought Filipino cuisine to the mainstream in Toronto through Kanto by Tita Flips (innovative shipping container food stall at trendy Market 707) and catering through Tita Flips. Recently, Tita Flips launched a media campaign to introduce the next big […]
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May 04th, 2016
To this day, it still shocks me how few people are using Facebook ads to propel their business into the spotlight. There are so many benefits for advertisers, and it’s relatively easy and cheap to get started. So why haven’t people caught on yet? I think there’s a variety of different reasons. Some people don’t […]
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April 20th, 2016
It seems that retargeting is as hot as ever, but there still seems to be a lot of confusion around what exactly it is and how it can be leveraged effectively. In this week’s blog, we thought we would attempt to de-mystify re-targeting and give you some practical advice on how you can use it […]
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April 06th, 2016
Bet you didn’t know we did all of this! One thing we hear far too often at Iconica is…“Wow! I had no idea you guys did that”. People are often shocked to find out all the services we offer and when they do it’s a total relief for them to realize all the different ways […]
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March 30th, 2016
We wrapped up yet another beautiful logo project this past week at Iconica. Rito Salvador contacted us to help design his logo. He was eager to create a strong look that would support his growing real estate business. Rito told us about his business in detail and then gave us carte blanche, so we went […]
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