SEO Archives - Iconica Communications

SEO Archives - Iconica Communications Articles

SEO Evolution - Iconica Communications

November 02nd, 2016

SEO checklist: 10 things every website should have

Almost every business these days has a web presence of some kind. No matter how small. We all know how crucial it is for your business to be found online. The good news is, it’s easier than ever to get a website up and running. But the bad news is even the most skilled developers […]

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Video blogs and content marketing

August 17th, 2016

Video blogs: The secret weapon of the most seasoned content marketers

Video blogging, also known as vlogging, is quickly becoming one of the most highly praised forms of content marketing for a reason. Because it works. Everyone from mom-and-pop shops, to Fortune 500 companies are jumping on the bandwagon and finding that the effort is almost always worth the results. The reason they are so effective, […]

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7 Tips for writing killer website copy

May 18th, 2016

7 Tips for writing killer website copy

We’ve recently had an influx of copywriting projects come our way, and it got us thinking… why do people seem to dread writing so much? There’s no question, it’s a skill and a craft, and sometimes easier to leave in the hands of a professional. But if you were to approach writing with the same […]

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5 best ways to spend your digital marketing dollars

February 10th, 2016

The 5 best ways to spend your digital marketing dollars

One of the most frequent questions our clients ask us is “What are the best ways to spend my digital marketing dollars?” Everyone has a budget, and it’s not always realistic to tackle everything all at once. So what are the “low hanging fruits” of digital marketing in 2016? 1. Visual Content If your content […]

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Digital Marketing Starter Package - Iconica Communications

October 21st, 2015

Introducing our NEW Digital Marketing Starter Package!

After much demand, we’re pleased to announce our new Digital Marketing package designed especially for REALTORS® and small businesses! If you aren’t aware, Iconica offers a variety of digital marketing services including Search Engine Optimization (SEO), Search Engine Marketing (SEM), Social Media, Copywriting and Consulting services. Our clients vary from e-commerce, to medical, to REALTORS®. […]

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Video - Iconica Communications

September 16th, 2015

Video sells homes! 5 creative real estate video ideas for the fall

Did you know that ​listings that include video get 403% more inquiries than those without?​ We always recommend video as a part of any digital marketing or content strategy. This is not just because we love making them, which we clearly do! It’s because the results speak for themselves. Video sells homes, plain and simple. Did […]

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SEO - Iconica Communications

May 13th, 2015

How to identify the right SEO provider

Finding the right SEO Company can be very overwhelming. It’s hard for a person without a background or understanding in SEO to search the web and find someone they can trust. The very nature of SEO means that the companies offering these services often appear reputable (ie. rank high in search results and appear professional […]

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Blogging can help your marketing

March 25th, 2015

3 easy blogging tips that will help catapult your digital marketing efforts

Blogging is a popular pastime for individuals and businesses alike, with no shortage of interesting information and polarizing perspectives. Businesses trying to build their visibility quickly caught on to the intrinsic value of having a blog section on their page. Now, it seems like anyone serious about improving their digital marketing has a blog. Blogs […]

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Social Plan - Iconica Communiations

January 28th, 2015

2015 SEO Trend Watch

In the world of marketing, the only constant is change and digital marketing is no exception. Each year we see the landscape change and will need to reevaluate our strategies to stay ahead of the curve. One thing is for sure, whether you’re an entrepreneur with a small business or a growing brand, you’ll need […]

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December 10th, 2014

Why it’s Important to Leverage Video in Your Business Today!

It’s a very interesting and exciting time for small to medium sized businesses. Technology is advancing exponentially, and tactics that used to seem out of reach from a marketing perspective are now both affordable and of the utmost necessity to stay ahead of the curve. Remember the days when videos were slow loading and a […]

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