digital marketing Archives - Iconica Communications Articles

Top digital marketing trends - Iconica Communications

August 13th, 2020

Top Digital Marketing Trends

It’s no secret that digital marketing is more important now than ever! It wasn’t so long ago that the most a company or business had online was a website and an email address. Times have definitely changed, and continue to change. It seems hard to keep up with all of the rapidly evolving marketing platforms. […]

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Don't miss your chance to go ahead

May 12th, 2020

Marketing when business is slow

The business world has slowed down for many right now. You might be tempted to slow your marketing plans, do nothing and wait it out. While it makes sense on an emotional level, it’s never a good marketing strategy. The last thing you should do is put a pause on your marketing plans. Businesses that […]

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Cool instagram tricks - Iconica Communications

March 08th, 2017

3 Cool Instagram Tricks You've Never Heard Of

Instagram is constantly evolving and adding new features to make our social experiences easier and more enjoyable for all of us. If you pay attention there are always fun new features being added with the latest updates. But the average Instagrammer isn’t always aware that they even exist. Here are 3 fairly recent slick tricks […]

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Create a bulletproof content plan - Iconica Communications

January 11th, 2017

How to create a bulletproof blog content plan for 2017

So you’ve heard about the benefits of blogging for your website’s SEO, building credibility with could-be clients and the increased exposure it can provide for your brand, but where do you start? First, let me tell you what NOT to do. Haphazardly choosing a blog topic from week to week and scrambling to get your […]

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Setting Up Your Instagram Profile To Generate Leads

October 19th, 2016

Setting Up Your Instagram Profile To Generate Leads

After the launch of Instagram for business back in May, it became an even better tool for businesses to promote. But most businesses aren’t taking advantage of these new features, or even leveraging what was already available to them before. The new features include, the ability to: Create an Instagram business profile with CTA button […]

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7 Tips for running google ads - Iconica Communications

September 28th, 2016

7 tips for running successful google ads

Many businesses have realized the potential of Google ads, but it’s shocking how few people are actually leveraging them successfully. Whether you’re the one creating and managing them, or you hire someone to do it for you, there are some basics that everyone should understand before getting too deep. This article should serve as a […]

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Video blogs and content marketing

August 17th, 2016

Video blogs: The secret weapon of the most seasoned content marketers

Video blogging, also known as vlogging, is quickly becoming one of the most highly praised forms of content marketing for a reason. Because it works. Everyone from mom-and-pop shops, to Fortune 500 companies are jumping on the bandwagon and finding that the effort is almost always worth the results. The reason they are so effective, […]

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Facebook advertising - Iconica Communicaitons

May 04th, 2016

Why Facebook Ads are a no brainer for businesses of all sizes

To this day, it still shocks me how few people are using Facebook ads to propel their business into the spotlight. There are so many benefits for advertisers, and it’s relatively easy and cheap to get started. So why haven’t people caught on yet? I think there’s a variety of different reasons. Some people don’t […]

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Retargeting in marketing

April 20th, 2016

Using Retargeting to always stay top of mind

It seems that retargeting is as hot as ever, but there still seems to be a lot of confusion around what exactly it is and how it can be leveraged effectively. In this week’s blog, we thought we would attempt to de-mystify re-targeting and give you some practical advice on how you can use it […]

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Iconica's services

April 06th, 2016

Consistency in your marketing efforts

Bet you didn’t know we did all of this! One thing we hear far too often at Iconica is…“Wow! I had no idea you guys did that”. People are often shocked to find out all the services we offer and when they do it’s a total relief for them to realize all the different ways […]

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COVID-19 Information

Due to the recent government guidelines, we are now working via phone and email. Our services remain open, however we have closed our office for all unscheduled pick-ups and drop-ins. Photography, video and floor plan services are being offered in contact-free circumstances only for the protection of our clients and employees. We’re happy to continue to service you through this time and we appreciate your understanding and continued support.