Our Blog

Buongiorno Cafe & Pasta logo - Iconica Communications

May 05th, 2020

Just Branded: Buongiorno Cafe & Pasta

Although we are best known for real estate marketing, we have a long history of working on design and marketing projects for a wide variety of businesses. We were happy to be able to work on a branding project for a new gas station restaurant concept, Buongiorno Cafe & Pasta. Part coffee shop, part italian […]

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Digital Listing Packages - Iconica Communications

April 29th, 2020

Digital Listing Package

Our full service digital listing packages have everything you need to effectively market your property without an open house; photography, video, a single property website, feature sheets, floor plans and more! Here’s a sneak peak at one of our recent projects at 559 Pine Ridge Road.  Property Photos: Beautiful high resolution photos are a necessity […]

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Direct mail - Iconica Communications

April 24th, 2020

The truth about direct mail

Does marketing by mail really work? We have met some clients who have moved all of their marketing efforts online. While it can seem like a clever idea to move to digital marketing or skip direct mail altogether, you’d be missing out on a huge opportunity to increase your overall response rate! Direct mail works.  […]

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Rose the Realtor logo - Iconica Communications

April 20th, 2020

Just Branded: Rose the REALTOR®

Here’s a soft and understated brand with touch of inspiration from Scandanavian design. Rose the REALTOR’S new logo is light, airy and undeniably contemporary. A minimal house illustration along with extra light soft butter-yellow and fresh robin’s egg blue, it stands out for all the right reasons. From the initial logo sketches, to font selection, […]

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Can video replace your open house?

April 14th, 2020

Can video really replace your open house?

(Absolutely!)  In response to the COVID 19 pandemic, the Government of Ontario has recently updated its list of non-essential businesses. Real estate services are considered essential but the hosting of open houses is now prohibited. This change means that property tour videos have quickly become a must-have marketing tool. For those concerned that a video […]

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Connecting with your clients - Iconica Communciations

April 01st, 2020

Connecting with your clients

Proactive ways to maintain a client-focused real estate business.  Dear Iconica Clients, The health and well-being of our collective community is of course top priority. I hope that you and your family and friends are staying safe and doing well!  I know from the countless calls and messages I’ve received that the COVID-19 virus has […]

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March 19th, 2020

Update on COVID-19

To our valued clients, We are taking important steps to ensure our clients and employees stay protected. We’ll continue to monitor the situation and are following the latest guidance from local, provincial and federal health authorities, including the (https://www.canada.ca/en/public-health.html)  to ensure that our practices are aligned with the latest recommendations. We plan to remain open […]

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Titus and Paul branding - Iconica Communications

March 05th, 2020

Just Branded: Titus & Paul

We’re proud to share another recently completed real estate brand project! Titus and Paul (a real estate team) sought our help in creating a logo for their brand and supporting marketing materials. We wanted the feeling of their logo to reflect their service and the comforting feeling of illumination, inspiration and guidance that they provide […]

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Zeeshan Kiani branding - Iconica Communications

February 19th, 2020

Branding Favourites: Zeeshan Kiani

I have always wanted to design a logo with a “Z” in it, so when Zeeshan Kiana came knocking, it was like a dream come true.  Zeeshan contacted us for a new logo that was modern, luxurious and with had an upward elevation feel; this logo is an inventive creative monogram. Onward and upward in […]

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80 Harrison Garden Blvd Suite 2121, Iconica Communications

January 15th, 2020

Are you selling a home or a lifestyle?

Using lifestyle video to sell real estate is a new and exciting trend in the industry that adds a new level to your video by connecting the prospective buyer emotionally to the home. Allowing them to see past the bricks and mortar and enabling them to image themselves living that life. Contact us to find […]

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COVID-19 Information

Due to the recent government guidelines, we are now working via phone and email. Our services remain open, however we have closed our office for all unscheduled pick-ups and drop-ins. Photography, video and floor plan services are being offered in contact-free circumstances only for the protection of our clients and employees. We’re happy to continue to service you through this time and we appreciate your understanding and continued support.