Here’s a brand that we recently created for AK Empire Real Estate Brokerage. Our client was looking to create a logo with a corporate, polished image that would be attractive to a wide variety of home-owners and investors. We worked at developing a series of monogram ideas that give an abstracted feeling of royalty or an empire, and settled on a subtle Art Deco inspired motif. The colours selected, a warm gold and a deep emerald, are rich in tone and project quality to the viewer. We paired the AK Empire icon with a more traditional typography selection. For visual cohesion, the sweeping characters of the primary logo font perfectly echo the gentle slope of the “AK”. The final result is a timeless, elegant, and memorable brand.