Creating engaging real estate videos is essential for attracting potential buyers. It requires a blend of storytelling, visual appeal, and strategic marketing to highlight the unique features of each property. Here’s how you can effectively capture attention with real estate videos. Keep Videos Short and Engaging Aim for videos that are no longer than one […]
If you’re a real estate professional looking to boost your online visibility, blogging is an essential strategy you can’t afford to ignore. Regular blog posts can improve your SEO, attract potential clients, and establish you as an expert in the field. Let’s discuss more about why blogging is important in real estate and what kind […]
Creative marketing techniques are essential to drawing in qualified buyers in the quick-paced real estate market where every second counts. Read on to learn efficient real estate marketing strategies that will boost your profile and attract qualified buyers, regardless of your experience level. Create a Stunning Website The Canadian real estate market is projected to […]
In today’s competitive real estate market, standing out from the crowd is essential to success. While digital marketing strategies have their place, there’s one tried-and-true method that continues to deliver exceptional results: direct mail. At ICONICA, Our comprehensive Direct Mail Program is designed specifically for real estate agents looking to elevate their marketing game and […]
As the sun dips below the horizon and the world eases into the gentle arms of twilight, a fantastic chance arises for photographers eager to capture the enchanting beauty of this brief moment. Twilight photography, widely celebrated as an art form, opens the door to a world of mesmerizing imagery and compelling narratives. Read on […]
When buying a home, we often rely on what our eyes show us. It’s like shopping for shoes; you’ll only accept a pair after seeing them first, right? That’s why, in real estate, good photos of a home can make a huge difference. Ever seen pixie dust? Well, there’s a way to sprinkle some on […]
At half the size, these pint-size brochures are packed full of features, photos and details on the property all in a portable, travel size format. With 3 new templates to choose from, they compliment the larger feature sheets when handed out at open houses and showings. Mini feature sheet set up is free when purchased […]
Here’s Lauren with former Iconica team member Brian Chung and his new real estate “For Sale” sign, custom-designed by Mario. We’re happy to help Brian build his real estate business by creating exciting marketing pieces with consistent branding. A branded service or product is 10 times more effective and recognizable. Brian is really looking forward […]
We just wrapped up another Branding project at Iconica, and it looks great! Frances Zuccarini wanted to revisit using her business phone number (416-FOR-SALE) as her primary real estate logo. It was time for a refresh, and to create a design that would best reflect Frances. Through our branding exercises, we decided that a telephone […]