Digital Marketing

We make it easy to pinpoint and connect with your ideal customer!

Why Digital Marketing?

It’s no surprise, people are overwhelmingly going online to get their information and decide which products and services they are interested in. So every business should have a solid plan for how they are going to effectively market themselves to this captive audience.

We help our clients pinpoint which aspects of digital marketing will get them the highest return, and deliver services that will get them results.

Want to increase exposure and start generating leads online?

Get Started!

Digital marketing - Iconica Communications

Digital Advertising

Pinpoint and target your ideal customer with ads designed specifically for them. Paid advertising can help you connect with the right people, at the right time, in the right place.

Our digital advertising expert is Google Adwords certified and has extensive experience advertising across all channels.

Pay per click (PPC) – Google Ads

Ads that show up at the top of search results or across Google partner sites. Increase your exposure and only pay when your ad is actually clicked.

Contact us for a customized quote.

Facebook Advertising

Create ads that target your ideal customer when they are least expecting it. With one of the lowest cost per impressions around, Facebook is a great way for businesses of all sizes to advertise.

Contact us for a customized quote.

Re-targeting

You’ve done the hard work and gotten visitors to your website, but when they leave you still want to stay top of mind. Re-targeting allows you to create ads that will be seen by anyone who has visited your website.

Are you a realtor?

Consider re-targeting to advertise your recent listings to people who have already visited your website. For each property we’ll create a “just listed” ad and when the property is sold we’ll change the graphic to “just sold” or “sold over asking”, etc.

Contact us for a customized quote.

Lead Generating Landing Pages

Getting people to your website is really only half the battle. Once they’re there, what do you want them to do? We create lead generating landing pages that are carefully designed to get you that conversion. Get that sign up…capture that lead!

Contact us for a customized quote.

SEO - Iconica Communications

Search Engine Optimization (SEO)

Make it easy for people to find you when they’re searching online. Search Engine Optimization (SEO) helps you rank higher in search results so you can get more visitors to your website.

Site Audit & Recommendations

Includes:

  • Keyword Analysis.
  • Page title, meta-description, keyword density.
  • Google Search Console & Google Analytics integration check/creation.
  • Index, Robots.txt and sitemap check.
  • Schema.org, Canonical & PageSpeed review and recommendations.

Implementation

Implementation of the recommendations identified in the site audit.

Monthly Maintenance

Monthly SEO maintenance and upkeep on the site including:

  • New page optimization.
  • Crawl error fixes.
  • Monthly Reporting.

Contact us for a customized quote.

Social media management - Iconica Communications

Social Media Management

Promote your business across social media and allow people to connect with your brand in a more personal and authentic way. Sharing quality content and actively engaging helps build brand awareness and increase your exposure.

Contact us for a customized quote.

Content marketing - Iconica Communications

Content Marketing

Copywriting

Writing captivating content that will help you stand out from the crowd can be pretty daunting. So, why not leave it to the pros. We specialize in writing content that leaves a lasting impression and elicits the desired response.

Contact us for a customized quote.

Blogging

Establish yourself as an authority and improve your SEO. Providing valuable and engaging content is one of the most effective and highly leveraged digital marketing techniques around.

Written Blogs

  • 300-500 word blog on industry relevant or client suggested topic.
  • Stock photo.

Video Blogs

  • Your own custom branded template.
  • Scripted video on an industry relevant or client suggested topic.
  • Professionally shot and edited for your website, YouTube and social media.
  • Transcript provided for the blog page to support SEO

DIY Video Blogs

  • Your own custom branded template.
  • Instructions on how to shoot a killer DIY video.
  • You create your own script and shoot the video.
  • We edit the video into your custom branded template.

Contact us for a customized quote.

Content Strategy / Plan

We help you come up with a strategy for developing engaging online content, and create a content plan to help you reach your goals. Leverage the power of quality content to increase exposure and widen your reach.

Contact us for a customized quote.

Creative consulting - Iconica Communications

Creative Consulting

Looking to launch a marketing campaign, but don’t know where to start? Our creative consulting team specializes in creating innovative and infectious campaigns that get you noticed. A little guidance is sometimes all it takes to tap into your ideal target market.

Contact us for a customized quote.

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