Just Branded: Justin Draper
April 22, 2015

Just Branded: Justin Draper

We wrapped up another logo project this week at Iconica. If you’re not branded or your logo needs an update, now is the time to call us! Justin Draper was looking to update the real estate marketing materials that he was using.

The finished logo.

The finished logo.

He was happy with the neutral look of his current pieces but felt that something was missing. Right away, we could see that he was in need of a strong, bold logo that would look great on signage. Justin agreed, and we went to work! He wanted a logo that was very simplistic, modern and precise with a calming, neutral colour palette. We presented Justin with a variety of concepts and he was immediately drawn to a circular icon. After sitting down and looking carefully at colours, we decided to choose a deep, rich navy blue (almost black), white, a soft beige and high-contrast bold text in Gotham.

Justin's Brand Identity Guide

Justin’s Brand Identity Guide

We’re very pleased with the results and Justin is just as excited to start marketing using his new logo. Thank you, Justin!

Contact us to see what you can do to gain advantages through strong branding and stand out from the competition.

Some logo concepts along the way.

Some logo concepts along the way.

Lauren Britstone
Graphic Designer

COVID-19 Information

Due to the recent government guidelines, we are now working via phone and email. Our services remain open, however we have closed our office for all unscheduled pick-ups and drop-ins. Photography, video and floor plan services are being offered in contact-free circumstances only for the protection of our clients and employees. We’re happy to continue to service you through this time and we appreciate your understanding and continued support.